VICIS – AFCA Booth

This booth was created for the AFCA 2020 football convention. The concept was based on showcasing the newest helmet by emphasizing each product's unique features using strong photography to have a better impact on the floor. A series of collateral materials were created to support and provide information to everyone interested in knowing more about VICIS innovating technology.

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Creative Director: Rich Curren

Design: Rich Curren / Michael Lee / Lucia Benavides

Photography: Rich Curren / Kyle Smurdon / Randy Ronquillo